Why the peacock?
Our philosophy is simple: Stand out.
We exist to create for you the Peacock effect. No, not Neil Strauss’ frivolous attempts to pick up women, but rather a standout
center-of-the-universe web presence.
You already know that the male peacock flares out its feathers to attract the attention of its female counterpart.
But what you probably don’t know is that this is the result of an optical interference phenomenon known as the ‘Bragg diffraction’.
Unlike the peacock mating ritual, our work isn’t a naturally occurring phenomenon. It’s the result of hard work and commitment to getting the attention of you and your audience.
There are many ways to stand out. Like the peacock, we choose the way that more or less means looking awesome, and this is what we’re happy to Bragg about.